Our services focus on organic search supported by a myriad of traditional and non-traditional tactics in Internet Marketing, always with a view to what is new, what actually works in practice and what is effective in specific business verticals.
SEO – Search Engine Optimization / Organic Search Marketing
Searchers have intent when they type a keyword into a search engine. Your company needs to be found on Google and other major search engines to gain these qualified business leads. There is no excuse for not improving your search results over time. We help you establish productive, competitive SEO campaigns or improve upon existing campaigns and help you achieve better results. Typical campaigns involve the following and more based on your specific firms needs.
- Keyword Research
- Site Audits
- Content Development
- Progress Monitoring and Reporting
- Link Development
Understanding how visitors arrive at your website, who they are and what they do -or don’t do – when they are there is critical to your Internet marketing success. We help you set up and understand your data and web analytics to provide a meaningful snapshot of activity on your site, progress over time so that you can make informed business decisions regarding your marketing campaigns and your target market.
Social Media Marketing
How much traffic comes to your website from social media websites? Are these visitors from Facebook, Twitter and LinkedIn developing into customers or real business leads? If not, you are losing out. Engaging in social media can be one of the most effective, targeted forms of marketing if done properly and with professionalism. It can also positively impact other marketing channels including your SEO results. From developing traffic and new business leads, to managing customer service issues, now more than ever social is part of the marketing mix. We will assess any current work you are doing in social media then help you define a short-term, medium and long-term plan for success. Our firm specializes in the large sites including Facebook, Twitter, LinkedIn, Google Plus (G+) YouTube and developing niche sites including Quora and more. With an eye to the future, we always explore new social media sites while mastering the largest of existing and established social media sites.
Other Internet Marketing Services
We have experience in and partner with leading firms in the areas of:
- SEM / Pay Per Click (PPC) marketing
- eCommerce systems, software and optimization
- Website Design and Development